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BEAUJOLAIS NOUVEAU 2016

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The Beaujolais Nouveau 2016 has arrived in South China!

The French Chamber of Commerce and Industry in China, in partnership with the General Consulate of France in Guangzhou, has celebrated the arrival of the Beaujolais Nouveau wine on Thursday November, 17th 2016 at Sofitel Guangzhou Sunrich hotel.

The new red wine, produced by Georges DUBOEUF, and poured by Bolloré, gathered in Guangzhou more than 600 guests in a very convivial and gastronomic atmosphere.

As a worldwide rendezvous, it represents a unique opportunity for both French and Chinese communities to get together around a glass of fresh wine. The celebration of the Beaujolais Nouveau is not only the result of the real desire of wine-makers and traders to develop vineyard, but also the engagement of professional experts and hobbyists to the conviviality of the well-known wine.

The Beaujolais Nouveau, red wine made from Gamay grapes produced in the Beaujolais region of France, is the most popular “Vin de Primeur”, fermented for a few weeks before the "Beaujolais Nouveau Day".

Fundamental and historical French event, the celebration of the Beaujolais Nouveau all over the world enables wine producers to introduce their last best harvests.

To go along with the wine, a very traditional French menu has been served up with (among many others) sirloin carving, cheese, accompanied by some baguettes on the buffet tables in Guangzhou.

A fashion show, created and presented by the designer of Single Life DS, the prêt-à-porter brand, and thanks to the professional hands of hairdressers and make-up artists from SO'O LUIS KRAEMER, has charmed all guests.

Then, the luckiest ones of the night, won numerous prizes offered by our very generous partners, such as Air France – one round-trip ticket from Canton to Paris, Buffet coupon from Crowne Plaza, one night hotel accommodation from Garden Hotel and Sofitel Guangzhou, and others attracting prizes.

The Beaujolais Nouveau event is also the place for many companies willing to expand their activities. Gathered together on banquet tables, many enterprises, international firms and SMEs, had the opportunity to represent their industry and exchange efficiently. More than 45 corporate tables were reserved to enable invitees to spend the evening in a perfect atmosphere for business interactions.

It represents a great opportunity to stand out and highlight companies’ image, products and services. Indeed, it is an evening where many decision-makers from French and Chinese companies gather and exchange to establish promising business connections.

This amazing event has been made possible only through the loyal support of all partners of the French Chamber of Commerce: GAC-SOFINCO, Schmidt, Wine Magazine, China Construction (Zhengzhou), Sino-Singapore Guangzhou Knowledge City, Sofitel Foshan, Nactalia and Dr.LU.

It was in a sharing and tasting ambiance that wine glasses were clinking at this key event in South China.

2016 博若莱新酒晚会在中国华南地区圆满结束!

中国法国工商会携同官方合作伙伴--法国驻广州总领事馆共同举办了 2016 博若莱新酒晚会,并于2016 年 11 月 17 日在广州圣丰索菲特大酒店举行。

由 GEORGES DUBOEUF 酒庄负责生产,BOLLORE 负责引入中国的新鲜血液(博若莱新酒),超过 600 名宾客感受到了这场充满热情以及独特美酒佳肴的夜晚。 这不仅仅是一场聚集中国人和法国人的红酒晚会,同时也是一个让红酒制造商以及相关行业发展酒业的机会,更是一场让品酒师和红酒爱好者高兴的夜晚。

此葡萄美酒产于法国博若莱葡萄种植地区,每年 11 月的第三个星期四为博若莱新酒节,也是博 若莱新酒上市的好日子。博若莱新酒节是一个法国历史悠久的传统节日,同时能让葡萄生产商展 现他们的丰硕成果并吸引全世界的目光。

美酒相伴,广州圣丰索菲特大酒店为这场盛宴准备了传统的法国大餐,其中包括肉酱牛柳,美味 奶酪以及法国面包等等。

此外,由时装品牌 Single life DS 公司为大会准备的时装走秀也吸引了全场的目光,同时也要感谢 SO'O LUIS KRAEMER 公司为表演模特提供美发和化妆服务。还要感谢 Stanley 酒业当晚摆放的摊位为现场来宾提供了 COGNAC 美酒。

至于幸运大抽奖环节,我们再一次感谢所有慷慨的赞助商,其中包括由法国航空公司提供了一张 广州至巴黎往返机票,由广州皇冠假日酒店提供的自助餐券,由花园酒店和广州索菲特酒店分别 提供的豪华住宿,以及其他吸引的奖品。

2016 博若莱新酒晚会还是一场为在中国华南地区公司提供一个优秀的业务拓展平台的晚会。超过 45 台餐桌被不同企业预定,在场的来宾完全沉醉在一个完美的气氛中,与美酒佳肴有个约会。

最后,还要感谢一直支持我们的忠实合作伙伴:广汽汇理 司米橱柜, 葡萄酒杂志, 中建(郑州)城 市开发建设有限公司, 中新广州知识城, 佛山罗浮宫索菲特酒店, 爱达力和广州大都会牙科诊所。

杯觥交错,我们再一次祝贺 2016 年博若莱新酒晚会获得圆满成功!

BEAUJOLAIS NOUVEAU 2016 Press release

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